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Crisis Communication and Social Media


4:30 pm - 5:30 pm


How and when do you talk with the public in a crisis? What do you say when you’d really rather not say anything at all? Or, how do you respond when rumors are rampant and the accusations are flying? Public Relations professional Mandy Vavrinak will walk you through some examples and some strategies for accurate and effective communication on social media in tense situations. If you have moments from your experience or a scenario you want to work through, bring those with you and ask questions.

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