Becky McCray balances professional public speaking with her retail store, cattle ranch and writing about small town business. She’s presented at a TEDX, twice at SXSW, four times at BlogWorld/New Media Expo and over 150 times at other events from the local and regional, to national conferences in the US and international events in Canada, the UK and Australia. Her appearances have included keynotes, panels, workshops, webinars, and recorded presentations. She especially loves leading interactive sessions and serving as an emcee or host.
How we built an online business around content: ebooks, online courses, newsletters, and webinars, then flipped it on its head. I’ll share how we roughly doubled revenue each year by finding promotional partners, flipping our webinars, and asking customers what they wanted.