Before starting Heroic Search, Jared was an independent internet marketing consultant, and then a search marketing director for a full service digital firm.
Both roles consisted of helping small to medium sized businesses grow their customer base. These experiences gave him the opportunity to work with many different kinds of people in various industries all over the world.
When starting Heroic Search, his goal was to help businesses grow their brand effectively by increasing their bottom line using search marketing. This lead to structuring campaigns specifically to achieve a return on investment for clients. Because of this structure, he’s been able to work with international brands to help achieve their goals.
Jared regularly speaks at events and conferences, and contributes to blogs like Search Engine Journal and Raven Tools.